Raising Awareness of Your Business

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Whether you are a newly opened business, or have been in the game a long time, having a strategic marketing plan can significantly improve your chances of attracting new customers and keeping the attention of existing ones. There are a wide variety of promotional products on the market, but the effectiveness of these will vary, […]

How to effectively market your business

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When you start up a new business, there are so many different strategies and approaches to take in terms of marketing and advertising it can be difficult to choose the appropriate ones for you. Your main objective will be getting your name out there and letting potential customers know you exist. We have put together […]

How and Why are Shops Now Using Digital Signage?

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With the huge surge in popularity of smartphones, customers are becoming more tech savvy and are more drawn to digital and touch screen signage rather than traditional print, poster style signage. Shops use digital signage to connect with their customers, and are now using interactive devices in key ‘hot spot’ areas of the shop or […]